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A large, free AI tools directory with 20,000+ tools and 278 categories, offering curated reviews, verified badges, and newsletter-driven promotion.
WhatTheAI is a large, free AI tools directory showcasing 20,000+ tools with curated entries and verified listings. The site is updated daily and includes reviews by the WTAI team, tutorial content (140+ videos), and a strong social presence (400K+ Instagram followers). It also reaches 110K+ newsletter subscribers, enabling broad exposure for listed tools.
The directory spans 278 categories, covering general AI tools, specialized AI agents, educational sections like Kids Academy, and many niche utilities for creators and businesses.
Browsing and basic tool submissions are free. Separately, the site offers paid advertising and sponsorship packages (examples shown on the site include Website + Newsletter for $399, Exposure Bundle $599, Newsletter Spotlight around $350, and other tiered homepage/social packages).
Free listing, verified reviews, wide audience reach via newsletter and social channels, regular updates, and paid promotion options for extra visibility.
